PureDigital has been in the pocket camcorder business for several years now, having started with disposable video cameras. Their newest, deluxe version comes in multiple colors, like an iPod Nano and can shoot up to an hour of video at a time. They've kept to the mantra of "keep it simple". The gizmo is nearly foolproof. Four buttons control most of the functions: on/off, record, play, and delete.