We've been playing Forza 3 for Xbox 360 non-stop since it arrived.  A full review will follow, but suffice it to say that this is a must have title, reason alone to buy an Xbox 360.  It earns all the superlatives:  innovative, entertaining, sparkling eye-candy, easy to pick-up and play, full of limitless customization for the hard core player. In a genre as oft-visited as racing, garnering these accolades requires real horsepower.